How CoreClarity is used in real-world scenarios

Helping you achieve faster,
more accurate decisions

CoreClarity’s advanced AI-driven analysis helps tackle complex business challenges by surfacing smarter, faster insights. Below are a few examples of how our clients are using it to save time, gain clarity, and make better decisions – all powered by Meridian West’s sector-leading expertise.

Client Insight

CoreClarity transforms the process of analysing in-depth interviews and workshops by leveraging advanced AI to transcribe, summarise, and extract key themes from qualitative data. It effortlessly handles large volumes of interviews across multiple languages, translating seamlessly into English while maintaining context and nuance. By reducing analysis time from weeks to hours, CoreClarity enables researchers and consultants to shift their focus from manual processing to strategic interpretation and recommendation development, ultimately delivering more value to clients through faster, more comprehensive insights.

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Key Account Planning

CoreClarity revolutionises client relationship management by providing a comprehensive 360-degree view of key accounts through integrated analysis of diverse data sources. The platform combines fee data, external reports (annual reports, analyst assessments), and client interviews into a unified intelligence hub that identifies growth opportunities, potential risks, and evolving client needs. This holistic approach enables relationship managers to transcend siloed information, anticipate client requirements before they’re articulated, and develop highly targeted cross-selling strategies that position the firm as a proactive strategic partner rather than merely a service provider.

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Thought Leadership

CoreClarity dramatically accelerates thought leadership development by transforming traditionally time-consuming desk and qualitative research into streamlined, efficient processes. The platform rapidly analyzes industry trends, market reports, and expert interviews to identify emerging patterns and insights that would take weeks to discover manually. This efficiency enables marketing teams to produce high-quality, data-driven thought leadership content in days rather than months, allowing firms to respond swiftly to market developments, demonstrate expertise on current issues, and establish themselves as authoritative voices while their competitors are still analyzing the data.
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Thought Leadership Chatbot

CoreClarity’s Chatbot solution transforms how visitors interact with a firm’s knowledge base by creating an intelligent gateway to otherwise overwhelming repositories of thought leadership content. The technology analyses and indexes the firm’s entire catalog of articles, reports, and insights, then delivers personalized, contextually relevant information in response to natural language queries from website visitors. This enables firms to offer an engaging, consultative experience from the first interaction, surfacing precisely relevant insights from hundreds of publications in seconds. The result is enhanced lead generation, improved prospect engagement, and greater return on investment from existing thought leadership assets.

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Custom Use Cases

CoreClarity can also scrape publicly available documents from websites. In combination with its ability to process and analyse these documents, these capabilities are leading to more and more custom applications. One such example is PM Forum’s ‘Thought Leadership Intelligence’ service. Here, CoreClarity is used to analyse over one million thought leadership documents and score them against a proprietary evaluation framework. We would be excited to hear your ideas for further custom use cases!

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